Audi Digital Summer Tour (2020): A Digital summer season tour provided admirers with exclusive entry to Bayern’s pre-time functions, demonstrating Audi’s motivation to making ground breaking supporter experiences.

Continuing their shift into the preferred Activity on the earth, Primary is currently partnered with Bayern Munich to the forthcoming period.

American beverage big Coca-Cola has savored a partnership While using the Bavarian club for more than fifty years, making it certainly one of longest bargains inside the club’s historical past.

But however, the Premier League, the lover foundation, the recognition in the complete planet in comparison with us... Adidas as a company made use of Nike's uncertainties and hesitations to increase the deal and took the location Regardless of results basically did not boost over the last ten years.

The Gütersloh-based mostly German domestic appliances brand was introduced as an Official Lover in the club in Oct 2020 on a three-calendar year deal.

The deal grants the agency branding legal rights across the club’s Bodily and electronic assets. Varta also serves since the official husband or wife in the FC Bayern Young children Club.

The agreement extension with Telekom has now been hinted at before few months, and as of now, it's now official. Telekom will keep on being the key sponsor of your German file champions right until 2027. The original agreement has been prolonged by five years.

American beverage giant Coca-Cola has liked a partnership While using the Bavarian club for over fifty several years, rendering it certainly one of longest specials in the club’s historical past.

In August, Bayern signed a completely new shirt sponsorship cope with Deutsche Telekom, more info managing right until 2027. The “T” logo of T-Mobile has now been about the entrance of the club’s shirt for greater than twenty yrs.

GetYourGuide sells excursions and excursions, routines which includes cooking classes, and tickets to vacationer points of interest. In October 2023, FC Bayern and GetYourGuide forged a partnership to offer enthusiasts and site visitors distinctive times and offer you them the possibility to come nearer to their club.

American beverage huge Coca-Cola has liked a partnership Using the Bavarian club for more than fifty a long time, rendering it one among longest offers during the club’s historical past.

Munich-primarily based brewery Paulaner is a long-time partner of Bayern Munich. Their present-day offer, agreed upon in Might 2019, lasts until 2026. Paulaner retains pouring rights inside the Allianz Arena and retains supporter activities and competitions in collaboration Using the club.

They've got commenced this time looking to achieve related heights, remaining an out-and-out contender for the all the main competitions once again. We glance at their sponsors for that time.

The 2 get-togethers final renewed their partnership in June 2022, obtaining arranged a multi-year extension offer. 

Besides branding rights, the offer entails SAP giving the club with analytics computer software to gauge buyer experience and participant overall performance facts. In February 2021, Bayern announced that they had also employed SAP’s enable to standardise their HR processes.